7 industries you never thought were using Unity

AltTester® started as a tool for game test automation, yet over time we realized how many other industries use Unity and benefit from being able to do end-to-end test automation. Discover with us the surprising use of Unity applications across different industries like education, healthcare and advertising, while exploring the benefits of integrating test automation into your project.

In the ever-evolving landscape of technology and innovation, Unity, once primarily recognized for its role in game development, has found surprising and diverse applications across industries where its impact is unexpected. The combination of cross-platform compatibility, rich feature set, ease of use, extensibility, performance optimization, and community support makes Unity a preferred app development platform also in education, healthcare, architecture, automotive, and more.

At AltTester®, we have extensive experience working with Unity applications from various industries and offer a comprehensive suite of test automation tools and services that seamlessly integrate with the Unity platform. The compatibility between AltTester® and Unity ensures a streamlined and efficient testing process throughout the entire development lifecycle.

Let’s dive into some of the areas that can benefit from using Unity for app development and integrating test automation in this process:

1. Education

Unity is frequently used in educational settings to create interactive and engaging learning experiences. It is employed for developing a wide range of learning experiences, some of which being:

  • Educational games
    • These games can cover a wide range of subjects, from mathematics and science to language arts and history. The interactive nature of games helps students grasp concepts in a more enjoyable and effective manner.
  • Virtual classrooms
    • Unity enables the development of virtual classrooms where students and teachers can interact in a 3D environment. This can enhance distance learning by providing a more immersive and collaborative experience. Virtual classrooms can include features such as interactive whiteboards, 3D models, and virtual avatars for participants.

Integrating test automation in the education industry can significantly improve efficiency, reduce manual labor, and ensure the quality of educational systems. This goes from identifying key processes, which could include student registration, course enrollment, grading, assessment creation, and learning management system functionality, to improving the overall user experience of educational systems.

2. Architecture and Real Estate

Unity brings a new level of interactivity and immersion to the architecture industry, facilitating better communication and understanding of design concepts and real estate properties. 

  • Walkthroughs and virtual tours
    • Clients, stakeholders and potential buyers can experience a virtual tour of a building or space, navigating through rooms as if they were physically present.
  • Urban planning and development
    • Unity is used in urban planning to visualize proposed developments and city planning projects. It allows city planners and developers to create 3D models of entire urban landscapes, considering factors such as building placement, traffic flow, and public spaces. This aids in making informed decisions and gaining community support.

To gain insight into how AltTester® tools can be used to facilitate test automation for a Unity-based smart city planning platform, check out our case study. One of the first challenges encountered in this project was the use of a custom input system, which we solved by redirecting it to the custom input system of the AltTester® framework. We worked closely with the client to improve the testability of the app to achieve end-to-end test automation.

Another example of how test automation can be incorporated into a Unity-based app is given by our experience integrating AltTester® tools with a 3D Virtual Builder application. To test some of the more complex parts of the app, we had to make some changes to our tools. We helped the client set in place several tests that cover the main functionalities of the application and we helped their development team to get familiar with the workflow for writing and maintaining end-to-end tests.

3. Healthcare

The use of Unity in healthcare is diverse and contributes to various aspects of the field. It provides a valuable platform for creating realistic experiences that benefit both healthcare professionals and patients. Here are a few examples of its use:

  • Surgical training
    • Unity facilitates the creation of surgical training modules, enabling medical professionals to practice and refine their surgical techniques in a virtual setting. Surgeons can use haptic devices for more realistic tactile feedback which helps them gain proficiency before operating on real patients.
  • Patient education
    • Interactive 3D models of the human body, disease processes, and treatment options are only a few examples of Unity’s great use in this field. Patients can gain a better understanding of their conditions and treatments through immersive and visually engaging experiences.
  • Virtual therapy
    • Virtual reality environments created with Unity can be used for physical therapy exercises, pain management, and exposure therapy for conditions such as phobias or post-traumatic stress disorder (PTSD).

Integrating test automation into Unity-based healthcare apps results in quicker identification of bugs or issues, ensuring that the app meets the industry standards for reliability and security. Automated tests provide consistent and thorough coverage across various scenarios, reducing the risk of human error and validating critical functionalities such as patient data handling, medical device integration and regulatory compliance.

4. Automotive

In this field, Unity serves as a transformative tool, changing traditional practices and introducing:

  • Virtual showrooms
    • Unity offers customers a unique and interactive experience when exploring different car models. This goes beyond conventional brochures, allowing potential buyers to virtually inspect vehicles in detail, exploring features and configurations from the comfort of their homes.
  • Training for autonomous vehicles
    • Unity supports the development of training simulations for autonomous vehicles. This includes creating virtual environments where autonomous systems can be tested and refined without the need for physical on-road testing, contributing to the advancement of autonomous vehicle technology.

Some of the advantages offered by incorporating test automation in the automotive industry are enhanced efficiency due to automating repetitive tasks and improved overall reliability and quality due to consistent and thorough testing across various scenarios. Additionally, automated tests help in validating complex functionalities such as vehicle simulations, driver assistance systems, and in-car entertainment, ensuring they meet the rigorous standards of the automotive industry

5. Film and Animation

The use of Unity in film and animation involves a wide array of functionalities, reshaping conventional workflows and presenting novel opportunities for content creation. Here’s are a few examples:

  • Pre-visualization
    • It allows filmmakers to create rough, yet visually engaging, representations of scenes before actual production begins. This aids in storyboarding, shot planning, and overall visualizing the director’s vision. Unity’s real-time rendering capabilities contribute to a more dynamic and iterative pre-visualization process.
  • Real-time rendering
    • Filmmakers and animators can make adjustments to scenes, lighting, and effects in real-time, significantly reducing the time traditionally spent on rendering. This not only expedites the production process but also allows for more creative exploration during the filmmaking or animation process.
  • Special effects and post-production
    • In this industry, Unity is used to add visual effects, simulate natural phenomena, or integrate CGI elements seamlessly into live-action footage. This integration of Unity into post-production workflows enhances the overall visual quality of films and animations.

By leveraging test automation, the film and animation industry can be used to evaluate the performance of animation rendering and playback, streamline production workflows, enhance collaboration by generating detailed reports and deliver high-quality content that captivates audiences across different platforms and viewing experiences.

6. Simulations and Training

The use of Unity in simulations and training extends across diverse industries, providing a versatile platform for immersive and effective training programs. Here are a few examples:

  • Military simulations
    • Unity plays a crucial role in developing military simulations, offering realistic and dynamic scenarios for training purposes. Military personnel can engage in virtual exercises that simulate combat situations, strategic planning, and mission execution
  • Aviation training
    • Pilots and aviation professionals can undergo virtual training sessions that replicate various flight conditions, emergency scenarios, and navigation challenges. This immersive training approach enhances pilot skills, decision-making, and familiarity with aircraft systems.
  • Emergency response training
    • First responders, firefighters, and emergency management personnel can undergo virtual training exercises that simulate disaster scenarios, allowing them to practice coordination, decision-making, and response procedures in a controlled setting.

Test automation enables simulation and training developers to enhance consistency, scalability, and effectiveness in delivering high-quality educational experiences to users in various industries, including military training, healthcare simulation, and virtual reality-based training programs.

7. Advertising and Marketing

Unity is employed in creating interactive and engaging advertisements and marketing campaigns. It brings out a dynamic shift in the way brands engage with their audiences, by using:

  • Interactive advertisements
    •  Interactive ads built with Unity allow users to engage with the content, click on elements, and even participate in mini-games or experiences. This level of interactivity enhances user engagement and makes the advertising experience more memorable.
  • Augmented reality (AR) campaigns
    • Unity’s capabilities extend to the creation of AR campaigns, where digital content is overlaid onto the real world through mobile devices or AR glasses. These experiences can be used to showcase products in the user’s physical environment, provide additional information, or offer interactive elements, enhancing the overall engagement and interactivity of marketing campaigns.

The advertising and marketing industry can benefit significantly from test automation on different levels. On one hand, it provides accuracy, by ensuring a consistent and accurate measurement of campaign metrics, and on the other, scalability, by allowing marketing teams to manage large-scale campaigns across multiple platforms.

This journey through the industries proves to us again how important it is to continue to develop automation solutions for our clients. As Unity continues to evolve, it prompts us to reconsider the boundaries of its application and the countless possibilities it might unlock in the future.

If you are interested to find out how we can help you integrate test automation into your application, check out our website for more info.


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